Gaming DNA. Gamification engine.

Turn your audience into engaged players.Level up

We have spent 26 years in gaming, learning what makes people come back. GMZBST puts that to work for your brand: a white-label games platform with tournaments, quizzes and Picks, or Cadence, which brings the same gamification mechanics into your own product with no games required.

9:415G
YourBrand PlayLV7
LEVEL 72,480 XP
Basketball Master
TOURNAMENT LIVE12M LEFT
PICKS · PREMIERSHIPCLOSES 02:14:33
MSSundownsVSPiratesOP
HOMEDRAWAWAY
Weekly leaderboard
#1Thabo_K3,120
#2NaledeeM2,610
#3You2,480
+25 XPQUIZ COMPLETE
Rank up#3 TO #2
7-day streakACHIEVEMENT UNLOCKED
New high score12,480 IN BASKETBALL MASTER
Quest completed+50 XP EARNED
550K+Games played
5.2M+XP earned by players
218K+Quests completed
80+Deployments in 30 countries

Live platform totals, refreshed every 5 minutes

Who we help

Built for the teams who own retention.

Different industries, one problem: people sign up, then drift away. Every card below is a retention problem, and retention is what games were built to solve.

Why play works

Games solved retention decades ago.

The loops that keep a player coming back every night are the same loops that bring a customer back to your app, a learner back to a course, or an employee back to a policy they have to read. That is what a gamification platform does, and we build them for a living.

XP and levels

Progression

A bar that fills and a level that goes up. People finish what they can see moving.

Return visits
Leaderboards and tournaments

Competition

A rank to defend and a rival to beat, weekly, so there is always a next round.

Session depth
Prizes and vouchers

Reward

Instant wins, prize draws and XP you can redeem. Effort pays off where people can see it.

Conversion
Clans and communities

Belonging

Teams, clans and shared goals. People return for each other, not only for the content.

Loyalty
Games platform or Cadence

Two ways to put play to work.

Bring your audience a game, or bring the game to your product. Both run on the same engine, and you can start with one and add the other later.

For audiences who love to play

The Games Platform

A complete branded games destination on your own domain. Your players get 120+ games, live competition and rewards from day one. You get the admin, the reports and the revenue.

Zombie Cows8 Ball Pool ManiaVeggie MatchAir War 1941
120+ HTML5 gamesTournamentsClashesQuizzesPicks: free-to-play predictionsXP and prizesClans
Three ways to launch
  • Games Feed, one embed link from $9.50 / month
  • White-label platform from $350 / month
  • JSON REST API, your own front end included
For products that need engagement, not games

Cadence

Gamification for what your users already do: reading, buying, saving, learning. Send us the event, Cadence turns it into XP, missions, prize draws and leaderboards inside your own app.

order.placed→+25 XP
mission: 3 orders→2 / 3 DONE
prize campaign→SPIN TO WIN
Points rulesMissionsPrize campaignsQuizzes and pollsLeaderboardsAI missions
Live demos, pick your industry
  • Banking savings, credit limits, rewards
  • Retail repeat orders, reviews
  • Media articles, comments, quizzes
  • HR training, policy sign-off, kudos
The games platform

A competitive core, proven in production.

GMZBST.mobi is our own live games platform. Everything on it, from the catalogue to the tournaments to the anti-cheat, is what your brand inherits on day one. Read how the white-label games platform works.

  • Tournaments that run themselvesSingle and double elimination brackets with scheduling, seeding and prizes handled for you.
  • Clashes and clan warsPlayer-vs-player score contests and team competitions with live standings.
  • Quizzes with streaksTimed questions, speed and streak bonuses, and XP for finishing.
  • Scores you can trustServer-issued play tokens, anti-cheat monitoring and an audit trail behind every leaderboard.
  • Installable and re-engagingInstalls like an app, with push notifications that bring players back.
Basketball Master
Basketball Master
Zumbo Mania
Zumbo Mania
5 Fruit
5 Fruit
Bob The Furious
Bob The Furious
Ambulance Rescue
Ambulance Rescue
Battleship War
Battleship War
Boat Rush
Boat Rush
Bubble Shooter
Bubble Shooter
120+ titlesAction, puzzle, sports, board, cards and live multiplayer.Play the demo gamesBrowse the Games Feed
New · Free to play

Picks: match day becomes a reason to visit.NEW

Players call the results of real football fixtures before kick-off and answer a Daily Question between matches. Correct calls earn XP and climb a weekly Picks board, and it never costs anything to play.

  • Real fixtures load automatically, and results are scored for you
  • A Daily Question keeps the quiet days busy
  • XP for every correct call and a weekly Picks leaderboard
See Picks live
Picks on GMZBST.mobi, showing this week's football rounds
Cadence

One event in. A whole engagement loop out.

Integration is one call per user action. Everything after that is configuration in the dashboard, not code in your app. See what it does for banking and loyalty and employee engagement.

The Cadence live demo: a bank app on the left, and Cadence awarding XP, a level-up and a completed mission on the right
The live demo, five clicks in: every action in the bank app is scored by Cadence, from XP to a level-up to a completed mission.Try it yourself →
1

Your product sends an event

An order placed, a lesson finished, a policy signed. One POST per action, from any stack.

2

Cadence applies your rules

Points rules award XP, missions advance, streaks extend and prize draws run, server-side.

3

Your users see the payoff

Levels rise, leaderboards move and rewards unlock inside your product, under your brand.

// Send an event; the engine scores it, awards XP and fires webhooks
fetch("https://gmzbst.com/v1/events", {
  method: "POST",
  headers: { "Authorization": "Bearer cad_live_sk_...", "Content-Type": "application/json" },
  body: JSON.stringify({ user_id: "player-42", type: "order.placed", value: { items: 3 } })
});
Platform modules

Sixteen mechanics. Use one, or all of them.

Games120+ casual HTML5 titles with scores and progression.
PicksFree-to-play predictions and a Daily Question.
QuizzesTeach and test, with streak and speed bonuses.
PollsQuick opinions turned into live signals.
SurveysLikert, rating and NPS, kept short and rewarding.
TournamentsBrackets, clashes and clan competitions, automated.
LeaderboardsWeekly, monthly and all-time status.
AchievementsMilestones that give people a reason to continue.
Points rulesAny event into XP, flat or per unit, no code.
MissionsShort goals that move people from watching to doing.
Prize campaignsInstant wins and score-tiered prize pools.
RewardsXP into vouchers, airtime, data or status.
CommunitiesClans, teams and shared goals.
AI missionsThe next best action, based on behaviour.
CommerceSponsored moments and partner offers.
AnalyticsEngagement score, retention and reward usage.
White-label

One platform. Every brand.

Three live sites on the same GMZBST platform, captured on a phone. Each has its own domain, logo, colours, catalogue and features, and none of them needed a rebuild.

Swipe to see all three sites →

Your domainYour logo and coloursYour catalogueYour featuresYour rewards
Developers

API-first when you need control. Turnkey when you need speed.

  • Documented REST APIOpenAPI spec and an interactive explorer. See the HTML5 games API.
  • JavaScript and PHP SDKsOfficial, dependency-free clients, so integration is a few lines.
  • Signed webhooksEngagement events pushed to your systems in real time, HMAC-signed.
  • Embeddable widgetsA branded quiz, survey or poll on any page with one iframe.
// npm i @gmzbst/cadence  ยท  composer require gmzbst/cadence
import { Cadence } from "@gmzbst/cadence";
const cadence = new Cadence("cad_live_sk_...");
await cadence.track({
  user_id: "player-42", type: "experience.completed",
  experience: { type: "game", id: "space-run" }, value: { score: 1500 }
});
Pricing

Start at $9.50 a month. Scale to enterprise.

Fastest start

Games Feed

$9.50 / monthNo setup fee, cancel anytime
  • One embed link, no build
  • 80+ games with your branding
  • Real-time play analytics
Explore the Games Feed
Most popular

Games Platform

$350 / monthUp to 5,000 active players
  • White-label on your domain
  • 150,000 game loads a month, bands at $700 and $1,000
  • JSON REST API included
  • Tournaments, clashes, quizzes & picks
View a white-label site
Enterprise

Cadence

Scoped per solutionLicensed by module and volume
  • Gamification inside your own product
  • Points rules, missions, prize campaigns
  • Live demos in four industries
Try the live demo

An active player is a registered player who plays at least one game, quiz, tournament or pick in the calendar month.

Built by gamers

26 years of making people play.

We have put that experience to work for clients across every one of these industries, and we run our own live platforms today. Every mechanic on this page has been proven with real players before it reaches your brand.

CasinoPokerLotteryBingoCasual gamesNative app gamesSkill gamingNow: sports

Give your audience a reason to come back tomorrow.

See it running on a real brand, or tell us what you want your users to do more of.